Design

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My design philosophy focuses on the balance of visual aesthetic with usability and innovation. The finished package of course needs to look and feel super smart, but integral to this is perfectly executed function. My portfolio includes art direction, branding, packaging and promotional design, interior design and online environment consultation and execution. Following is a slice of projects demonstrating my creative style and approach
 

Project – Sydney Chamber Choir 2011

This year I worked in collaboration with Sydney Chamber Choir for their 2011 Season Program. This involved photographing their collection for next year’s concert series during my travels, as well as designing their print program.

The images will be available in early 2012 in limited release. All proceeds from sales go towards the continued evolution of the choir and their commissioning of new input from Australian and overseas emerging composers and artists.

5268303794 704a90785f Project – Sydney Chamber Choir 2011

Continue reading “Project – Sydney Chamber Choir 2011″…

 

Project – Marque Restaurant

Designed & Produced the new online presence for Marque Restaurant in Sydney.

The website launched in September 2010. The primary brief was to make the reservation process super quick and simple. Also included is the ability to book events, buy and send gift certificates and subscribe to regular email and site updates including recipes for signature Marque creations. Marque has complete control of their site content, email campaigns and secure online transactions through a tailored CMS. All this packaged up in a smart photographic based design.

Marque restaurant 11 Project – Marque Restaurant

Visit the website: marquerestaurant.com.au

 

Project – Texstyle Australia Showroom

Interior designed & implemented the new Showroom space for Texstyle and TWC Australia.

The Texstyle showroom serves as a sales and presentation space for their available fabric collections and hanging mechanisms. The scope of the project included design, form and construction management for blind display systems, fabric display systems, table system and sourcing and designing the lighting system.

Texstyle showroom Project – Texstyle Australia Showroom

Visit the website: texstyle.com.au